Learn about the blend of high-quality digital content and PR strategies that elevated our client’s web presence, established them as a trusted health care authority, and resulted in more than a 19-fold increase in monthly organic traffic.
Client’s Goals
Our client sought to boost its online visibility and authority in the competitive health care industry.
Fractl’s Solution
Fractl’s approach to elevating our client’s online presence and industry reputation involved creating high-quality digital content focused on trending and emotionally resonant news. We integrated these elements into our content and digital PR strategies to boost their organic traffic and domain authority, establishing them as a trusted thought leader in the health sector.
Results
Fractl’s campaigns led to a monthly organic traffic increase of almost 2,000% for our client, which is valued at $129,708 for one year. We more than tripled the number of domains linking to their website, and their domain authority surged by 64.3% as a result. High-profile placements included mainstream publishers like MSN, Business Insider, and Forbes, as well as industry-specific outlets like Psychology Today. According to CoverageBook.com, our year-long engagement has brought 33 million estimated views to our client’s website.