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The ROI of Content Marketing vs. Native Advertising

By Kelsey Libert

Cofounder

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1 min read

The ROI of Content Marketing vs. Native Advertising

Partnering with Moz, Fractl surveyed more than 30 content marketing agencies and compared the cost data from close to 600 digital publishers’ native advertising programs to reveal which is the more cost-effective approach.

Kelsey Libert

Cofounder

I'm a Cofounder of Fractl, an award-winning Digital PR and Content Marketing agency that has helped hundreds of SMBs and Fortune 500 companies increase their organic search traffic, keyword rankings, and conversions.